Marketing for Die Casters
- Applications & Use of Die Casting
- Die Casting Capabilities Directory Online & Print
- Marketing to OEM Segments
- OEM Leads Database
- Industry White Papers
Applications & Use of Die Casting
NADCA specifically markets the benefits of die castings to the end user market through print, electronic advertising, newsletters, direct mailing pieces and webinars. As an added benefit, only Corporate Members appear in online searches when searching for a die casting company.
Die Casting Capabilities Directory Online and Print
The Die Casting Capabilities Directory is the answer to any OEM's needs to find die casting companies in a quick and easy manner. This searchable version of the program lists NADCA Corporate Members only. Corporate Members can view/search/export the complete directory online. In addition to the online directory, the printed Die Casting Capabilities Directory highlights location, alloys poured and machine size of all Corporate Members. This directory is distributed to thousands of OEMs, making your company’s information readily available any time a project arises.?
Marketing to Target OEM Segments?
NADCA has created various ways to capture the OEM market as leads for Die Casters. Twice a year, NADCA presents a free Die Casting Design Webinar Series which introduces those interested to the capabilities of die casting. Those that sponsor this event gain instant access to contact information of all OEMs that attend. The average size of this list is roughly 300 leads. NADCA also offers sponsorship in newsletters reaching various end markets. Leads obtained by this effort are also sent to sponsors. Sponsorship is only available to Corporate Members.
OEM Leads Database
A valuable addition to any company’s sales and marketing efforts, these individuals, along with their demographic information, can be extremely useful in reaching a specific company involved in the designing, buying or specifying of die castings. The directory allows searchers to formulate a better understanding of the geographic distribution of OEMs, their various end markets or what type of information they have requested/received. Corporate Members can view/search/export the complete directory online. Formerly an additional “subscription-only” service, it is now available — complimentary — to all Corporate Members in good standing.??
Industry White Papers
White papers are available to members to inform their customers of the trends and practices in the die casting industry. Industry White Papers provide unbiased information on the advantages of die castings in the United States. Recent White Papers include such topics as Management Strategies for Metal Pricing in Die Casting and Comparing Magnesium Die Castings & Plastic Components.
Exclusive to Corporate Members:
Corporate Members can reach new OEMs through NADCA's Leads?service and be found through an? enhanced profile in NADCA's Die Casting Directory.